Employee Benefits, Talent Retention, Corporate Culture, Family Mental Health, Workplace Strategy Chris Coulter Employee Benefits, Talent Retention, Corporate Culture, Family Mental Health, Workplace Strategy Chris Coulter

Your Competitor Just Became the Company Parents Choose Over You

Two types of companies compete for the same talent. Type A says "leave personal life at the door." Type B supports the whole human. When 1 in 4 working parents has a teen in crisis, parents are screening for which type you are in interviews. They're asking: "What happens if my kid has a crisis?" One answer loses talent. One builds loyalty. The companies choosing Type B aren't being nice—they're being strategic.

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